Roxypop is a local Vancouver company which sells handmade crocheted and sewn products. The challenge was to design a logo and a range of packaging for the many different items that Roxypop sells.
I worked closely with the client to create an identity that reflects the colour and playfulness of the Roxypop fabrics. The goal was to create a look which suits the crafty feel of the product, but is also clean and modern looking.
